Based on the statistics gathered from the Ministry of Agriculture, Forestry, and Fisheries (MAFF), from the period 2013 to 2019, poultry production has increased by 35% from 20-million to 27-million heads. Among this number, around 85% was produced by smallholders that were active in this backyard chicken production.
Mr. Sok Ry, 34, is living in Saang village, Trapaing Kor commune, Cheung Prey District, Kampong Cham. He is married and with two (2) children (one female and one male). He is one of the many value chain chicken actors who provided innovation in chicken farming. Firstly, he invested in total US$1,450 for the construction of a chicken slaughterhouse, and the project supported 20% or US$290 coming from Value Chain Investment Fund (VCIF) from Component 2. Based on competitive intelligence analysis, he is a potential entrepreneur who is precisely aware of the market, operational, strategic, and tactical aspects related to his business. Moreover, he is able to make profits of around 1-1.5 million Riels per month from this business. The most important thing is that he had a big vision to expand his business in the next 2 or 3 years. He was very grateful to the AIMS project that provided him links with potential markets, various buyers, and other members of the cluster for possible buying and selling contracts. For more information, see the link